Who is the show for?
Big Biller is for recruiters and recruiting business builders who want to develop their sales skills, client relationships and consistent daily habits. Ghali Asad and Ben Irwin host the conversations.
The Recruiter's Podcast
BIG
BILLER.
Recruiting is sales. Success is a mindset. Big billing is a discipline.
Real conversations about the sales skills, habits, resilience and ownership it takes to build a successful recruiting business.
Listen & watchThe Big Biller MentalityThe idea behind the show
Recruiters don't just fill jobs. They build businesses.
Big Biller is a podcast for recruiting partners who want to do more than work a desk. We talk about winning clients, developing relationships, managing searches, influencing decisions and building a business that lasts.
No magic scripts. No overnight success stories. Just honest conversations about what works, what doesn't, and the work it takes to get better.
You don't become a big biller by thinking about the outcome. You become one by doing the work, every day.
The foundationExplore all 15 principles & daily habits
The Big Biller Mentality
Consistency. Mentality. Hustle. The foundation is simple: think like an owner, embrace the work, and build habits you can repeat. Explore the fifteen principles behind the book and the show.
01
Ownership
Run your desk like a business. Take responsibility for your pipeline, clients and results.
02
Sales ability
Recruiting is sales on both sides. Keep developing your ability to ask, listen, influence and close.
03
Know your numbers
Measure the conversations, activity and conversions that drive revenue.
04
Protect your time
Prioritize the work that creates business. Don't confuse being busy with producing.
05
Consistency
Make the calls. Follow through. Do the hard things when motivation disappears.
06
Think long term
Build relationships, reputation and a repeatable business—not just your next placement.
On the show
Conversations worth having.
Listen, watch and take the conversation back to your desk.
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What we’re talking about
These are the conversations we’re building around, not released episodes.
TOPIC 01
Recruiting Is Sales
Why selling is a required skill for anyone who wants to build a successful recruiting business.
TOPIC 02
Think Like an Owner
The shift from waiting for assignments to building a business you control.
TOPIC 03
Know Your Numbers
Activity, conversations, conversions and the habits that create consistent production.
Behind the conversations
Meet the hosts.
Ghali Asad
Co-host · Executive recruiter
Ghali is an executive search professional, recruiting business builder, and the voice behind Big Biller Mentality. His approach is simple: recruiting is sales, the desk is your business, and consistent execution wins.
Ben Irwin
Co-host · Recruiting partner
Ben brings the perspective of an active recruiting professional to honest discussions about sales, relationships, candidate conversations and what it takes to succeed in recruiting.
Along the way, we'll bring in guests with different experiences, ideas and approaches to building successful recruiting businesses.
About Big Biller
Start with the essentials.
What is Big Biller Mentality?
It is the framework behind the show: consistency, mentality and hustle, expressed through fifteen principles and practical daily habits.
Read the principles and habits →How can I get involved?
Send a listener question, suggest a guest or introduce a sponsorship opportunity using the contact form below. The first episodes are coming soon.
Contact the show →Join the conversation
Let’s talk recruiting.
Have a question, a guest in mind or an opportunity to partner with the show? Send it to the Big Biller team.
- Listener questions
Share a challenge, a topic or a story from your desk. - Guest suggestions
Tell us who we should speak with and why. - Sponsorship inquiries
Introduce your business and the partnership you have in mind.
Prefer email? hello@bigbillerpodcast.com
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